The Toolbox

Emotion-Centric Brand

To build an interconnected brand strategy we believe you need to focus on three key elements of your company and once revealed, weave them i

No Brand = No Success

One of the first questions I ask new business owners is what is your company’s brand? More often than not I am met with a deer in the...

5 Elements You Need To Consider While Developing Your Brand

Remember, building your personal brand won't come overnight but you'll be glad you did the work when you are standing out in a crowded...

What Is Your Brand and Why Should You Care About It?

A brand is not to be confused with your logo, it is what will people think and feel when they interact with your product, service or in...